(4 Hours). After a nationwide search, Northeastern Illinois University has named Christopher Childers as its new Executive Director of Marketing and Communications. Students are expected to apply statistical concepts and have the opportunity to use SPSS, Python, and/or R for analyzing marketing data sets. COMM2510. Surveys the communication process in complex organizations. Examines how young people differ individually across the life span as well as collectively by class, race, ethnicity, nationality, gender, sexuality, and disability. 617.373.8900 Develops skills in public communication. About the Opportunity. COMM2300. At Northeastern University's College of Engineering, multidisciplinary and experiential learning options expand your window of knowledge, fuel innovation, and enable you to create an educational journey that meets your goals. Students apply course concepts to develop a creative advertising strategy to address campaign objectives. Topics include cultural dynamics in international markets, political and legal environmental constraints, educational and economic constraints, international marketing research, international marketing institutions, and marketing practices abroad. Combines theory and practice in argument through individual presentations and team debates. Offers students an opportunity to obtain skills to design and evaluate campaigns through the completion of their own campaign projects and to learn about visual and verbal arguments and the unique ethical and other considerations of health campaigns. Arguing Human Rights. myNortheastern Opens New Window, Privacy Policy Brand and Advertising Management. Presents the principles, history, and methods of public relations; processes of influencing public opinion; responsibilities of the public relations practitioner; and analyses of public relations programs. Studies the full range of things people do, such as making requests, blaming others, apologizing, complaining, etc. MS in Corporate & Organizational Communication | Northeastern University Focuses on the role marketing plays in attracting fans and sponsors and communicating effectively with the public. COMM3500. Marketing Research. Voice-Over Artist. Co- op/ Experiential Education in Social Sciences and Humanities (EESH) Commerce and Economic Development - CPS (CED) Communication Studies (COMM) Communication Studies - CPS (CMN) Communication Studies - CPS Specialty (CMMN) Computer Engineering Technology - CPS (CET) Computer Science (CS) Computer Systems Engineering (CSYE) They will partner closely with agency partners and cross-functional members of the enrollment management team to launch, measure, and optimize campaigns across digital channels that may include search, display, paid social, video, audio, etc. COMM2750. Boston, MA 02115 Offers an overview of the theory and practice of interpersonal communication with the goal of developing the knowledge and skills to create dialogue in conversation, work through conflict, adapt to change, and establish/maintain relationships. The number of full-time new students at Northeastern last fall jumped to 516, and the university plans to expand the curriculum, with a nursing major and a doctorate program under development. The first half of the course explores the ethical and structural fundamentals of argumentation, including its main theorems regarding argument schemes and critical questions, argument structures and reconstruction, and fallacies and felicity conditions of valid reasoning. Principles of Argumentation. Research topics can span business, politics, advocacy, entertainment, public health, the environment, and other societal sectors. Introduces students to the multifaceted responsibilities of a brand manager, including understanding market trends and the competitive landscape; developing the brand story; conducting and analyzing consumer research to identify brand opportunities; creating and maintaining a brand budget; establishing and implementing cross-platform brand communication strategy; measuring brand performance; and executing marketing and advertising campaigns. It combines world-class academics with professional practice, allowing you to acquire relevant, real-world skills you can immediately put into action in your current workplace. Topics may include product innovation, market identification and segmentation, customer valuation, media attribution models, and assessment of digital and social media. Communication Law. Recognized as leaders in the field of marketing, our distinguished faculty serve in a number of key editorial positions on academic journals, university presses and other scholarly outlets. Offers students an opportunity to develop their presentational skills in a variety of settings and realistic business tasks. Marketing Management. Requires students to analyze cases and address both pragmatic and ethical factors related to these cases. Students focus on analyzing an authors meaning and communicating that meaning to an audience through interpretive performance. Contact - Northeastern University External Affairs (4 Hours). Interpersonal Communication. Through a series of discussions, screenings, homework writing assignments, and in-class writing workshops, offers students an opportunity to gain the skills to produce commercially viable content. Offers an in-depth look at how persuasive health campaigns are designed and executed. Internship in Communication. Marketing (MKTG) < Northeastern University Social Media Analytics. Offers students an opportunity to study historical documents to understand the processes of argumentation and to develop arguments by performing detailed research about contemporary issues. Drawing on examples from domestic and international sports promotional campaigns and academic literature, explores the promotion of sports at the professional, collegiate, and special event level. Uses pressing contemporary controversies, rich historical examples, and broader theoretical texts to examine the collision of privacy and other important values, including free speech, transparency and accountability, efficiency, and security. Staff Directory - Northeastern University Athletics Opens New Window. Begins with an understanding of why and how firms, institutions, and organizations purchase products and services and the importance of the multifunctional buying center. | | Introduces students to interviewing through the application of communication theory. May be repeated without limit. The Baccalaureate, Master's and Doctor of Nursing Practice programs at Northeastern University School of Nursing are accredited by the Commission on Collegiate Nursing Education, 655 K Street, NW, Suite 750, Washington, DC 20001, 202-887-6791 Overview Admission requirements Curriculum Scholarly project FAQs CONTACT INFORMATION Includes the use of microphones, headphones, and recording equipment while in our audio lab. Health Communication Campaigns. The official staff directory for the Northeastern University Howlin Huskies Skip To Main . Introduces the terms and concepts of nonlinear editing as well as the technical/creative aspects of postproduction. Focuses on ethical principles, issues, and dilemmas in communication. As representations of the past are used as instruments of power, it is important to study the roles of various communicative practices in constructing, negotiating, and revising public memories. Addresses the question of how you know if and when your companys marketing initiatives are impacting customers and creating profit. Studies companies from startups to large multinationals across a variety of industries. Communication Ethics. Introduces the fundamental techniques of quantitative data analysis and visualization in the marketing context. archives@northeastern.edu Send Feedback or Report a Problem Marketing < Northeastern University Marketing Overview Concentration Requirements Aspiring marketers at the D'Amore-McKim School of Business have an opportunity to learn how brands, customers, and organizations impact business performance and society by creating, communicating, and delivering value to customers. Communication and Inclusion. Youth and Communication Technology. Marketing performance measurement and feedback systems enable managers to take smarter risks by assessing experimental projects and forecasting the profit potential of bigger, bolder initiatives. Analyzing Conversations in Everyday Life. Focuses on the cultural, social, and political challenges faced by global firms as they conduct market research and develop and vary marketing strategies to be successful in multiple markets internationally. If you have any issues please let us know. Covers family systems and communication patterns; family rituals; power, conflict, and stress in families; relationship maintenance in families; and the role of family communication in health. (3 Hours). Northeastern University (NU or NEU) is a private research university with its main campus in Boston.Established in 1898, the university offers undergraduate and graduate programs on its main campus as well as satellite campuses in Charlotte, North Carolina; Seattle, Washington; San Jose, California; Oakland, California; Portland, Maine; and Toronto and Vancouver in Canada. (4 Hours). Emphasizes families of color, families with LGBTQ members, and solo parent families. Youth and Communication Technology. Provides an overview of the new-product-development process, with an emphasis on customer involvement in this process. Associate Dean for Administration and Finance. Offers an in-depth look at how persuasive health campaigns are designed and executed. Production Capstone. Digital Marketing. New Product Development. Focuses on developing student skills in putting together a marketing plan based on a thorough understanding of the market. (4 Hours). Marketing in Asia. COMM2725. COMM1120. Concludes with a discussion of the effective use of reasoning in society from a logical, dialectical, and rhetorical point of view. Course topics cover a range of theoretical and practical issues, including diversity in organizational settings and the social construction of identity. Topics include the process of advocacy, how to develop an argument through reasoning, the psychology of argument, and motivational techniques of argumentation. Bouv Marketing and Communications Web Request COMM1450. Students apply course topics to their organizations and analyze real company customer satisfaction data to provide managerial insights for a decision maker. Focuses on the marketing research process and the analysis of data using software applications. The course objective is not to seek solutions to problems of memory but to develop enabling questions that guide research. Students conduct their own empirical research study as a final project, which entails research design, data collection, data analysis, and a written presentation. Undergraduate Concentration in Marketing - D'Amore-McKim School of Business Addresses the changes in editing practices through digitization and offers students advanced training in nonlinear editing utilizing Avid Media Composer. Prerequisite(s): MKTG2201 with a minimum grade of D- or MKTG2209 with a minimum grade of D-, MKTG4604. Explores communicative and cultural practice from a wide variety of theoretical perspectives. Driving Marketing Performance: Measure, Analyze, Profit. Communication and Privacy. Develops understanding of the opportunities and challenges facing the international marketing executive, the decision-making process in marketing goods abroad, and the environmental forceseconomic, cultural, and politicalaffecting the marketing process in the international marketplace. Offers students an opportunity to obtain skills to design and evaluate campaigns through the completion of their own campaign projects and to learn about visual and verbal arguments and the unique ethical and other considerations of health campaigns. Advance Northeastern University's goal of giving 100% of students a global . May be repeated once. Offers students an opportunity to learn how to distinguish between an incident and a crisis; to analyze communication practices and methods applied during a crisis; to apply social scientific theory to explain how and why a crisis occurred; and to draw upon theory to develop effective crisis communication plans. Dark Side of Interpersonal Communication. Offers students an opportunity not only to understand the way that history prompts public discourse and how that discourse shapes history but to learn critical approaches to better understand the rhetoric of this period. Dean's Research Fellows. By the end of the course, successful students recognize what people are doing with their talk, how to identify communication breakdowns, and learn methods for increasing communication efficiency in everyday and organizational encounters. Communication Studies | Communication Studies at Northeastern Discusses how to deliver this strategy through the development of an intergrated marketing program covering product offerings, pricing, promotion, and distribution. Communications Specialist in Boston, MA for Northeastern University Offers students an opportunity to engage with a specific genre, using historical and critical methods, to better understand this reciprocal relationship between a people and their moment. Examines the role of marketing and business in societys central contemporary problems as well as the way marketing can take a positive and influential role in the efforts to address these problems. No previous experience in data analysis or programming required. Encourages students to share and translate their findings for relevant academic and professional communities. myNortheastern Opens New Window, Privacy Policy The PDF will include all information unique to this page. Advanced Marketing Management. Considers aspects of talk, such as turn taking, sequence organization, and repair for handling breakdowns, in speaking or understanding. Prerequisite(s): MKTG3401 (may be taken concurrently) with a minimum grade of D- or MKTG3402 with a minimum grade of D-. Office of Communications & Marketing - Northeastern State University Communications Specialist Job in Boston, MA at Northeastern University Provides an overview of the major qualitative and quantitative marketing research methodologies available to marketing managers. (3 Hours). Offers students the opportunity to demonstrate competency in communication skills such as oral reporting, conducting research in communication, and writing. COMM6304. (4 Hours). Further information about the Independent Studies Program can be obtained from concentration coordinators. Studies the opportunities and challenges associated with the increasing globalization of Indian and Asian markets. Explores key sites and aspects of Nazi propaganda and the rhetorical techniques they employed. (4 Hours). (4 Hours). 360 Huntington Ave., Boston, Massachusetts 02115 Incorporating the case method, research into the latest communication trends, interactive learning formats, and experiential learning opportunities, this program addresses complex communication challengesproviding students with a distinct advantage in today's competitive marketplace. Addresses performance as a cultural and communicative process that enables us to constitute our identities and our lives. Memory has become a central concept for analyzing problems of historical representation and identities. | MKTG6286. Designed to help students become knowledgeable consumers and limited producers of communication research. Analyzes the ways in which sexualities intersect with issues relating to interpersonal communication, mediated communication, popular culture, identity, and social movements. Prerequisite(s): MKTG6200 with a minimum grade of C- or MKTG 6208 with a minimum grade of C- or MKTG6210 with a minimum grade of C- or MKTG6318 with a minimum grade of C-, MKTG6232. Dating apps are more specific and numerous than ever. Organized around a collection of selected readings and real-world games and discussions. University Marketing & Communications May be repeated without limit. Closest T stops: . . Culminates in a final project, in which small groups of students complete an episodic show that will be judged by a panel of professional television writers. Boston, MA. Examines strategies for identifying, selecting, and deploying marketing technologies in organizations and communicating with information technology colleagues and vendors. Focuses on several methods for critically researching visuals and applies these methods to examine and discuss several kinds of visuals, including photography, film/television, advertisements, arts, and urban spaces. Addresses the interdependent links between sports and communication. Focuses on marketing analysis and planning. In the digital domain, our faculty seek to answer questions such as how digital products, social media, and online environments impact purchase, consumption, and product innovation; how consumers and firms respond to new digital technologies, digital communications and digital business models; how marketing actions affect online consumer behavior and lift company performance; and what drives marketing effectiveness and customer engagement. The university offers a comprehensive range of undergraduate and graduate programs leading to degrees through the doctorate in nine colleges and schools, and select advanced degrees at graduate campuses in Charlotte, North Carolina, Seattle, Silicon Valley, and Toronto. TTY 617.373.3768 Introduction to Marketing. Principles of Organizational Communication. | Introduces students to the College of Arts, Media and Design. MKTG2301. Opens New Window Attribute(s): NUpath Analyzing/Using Data, COMM2303. COMM3230. Continues to discuss informal logic and modern argumentation theory, including argumentative reconstruction, argument structures, argument schemes and critical questions, as well as informal fallacies. Offers students an opportunity to utilize cutting-edge technology and to apply state-of-the-art techniques to design and produce innovative special effects. Full-Time. (4 Hours). Students are required to write a lengthy research paper that carefully analyzes a rhetorical object. Explores demographic, lifestyle, social, and cultural trends and their impact on consumer attitudes, motivations, and behavior. (4 Hours). Students visit some of the key sites of fascist rhetoricand the rhetoric against fascism. Areas of study include play-by-play announcing, interviewing, reporting, writing, and anchoring. Emergency Information Offers students an opportunity to practice real interviewing both as an interviewee and an interviewer. Communication Studies at Northeastern. Offers an Advanced Writing in the Disciplines (AWD) course. MKTG4506. (4 Hours). Lead Faculty. Stresses the benefits and complexities of cultural diversity in global, local, and organizational contexts. Also examines changing marketing practices and roles for businesses as firms and institutions become more socially responsible and ethically aware. Integrates into this analysis how different institutions and interpersonal situations affect our understanding of gender roles. Managing Customer Engagement in a Service World. Since talk is a locus of sociality and a site for examining language in use, offers students an opportunity to learn how to make discoveries about the orderliness of social life. Marketing Analytics. Program Structure: 55 credits, two concentrations plus a paid corporate residency of up to 12 months. Seeks to teach students to be more astute receivers and producers of persuasive messages by learning how to dissect them. Emphasizes the differences and similarities between writing content for streaming vs. broadcasting. (3 Hours). Engages students in the discovery of varied and culturally diverse texts in the literary genres of poetry, prose, and drama. COMM3330. 360 Huntington Ave., Boston, Massachusetts 02115 Prerequisite(s): (CS2500 with a minimum grade of D- or DS2000 with a minimum grade of D- or MKTG 2601 with a minimum grade of D- ); MKTG2602 with a minimum grade of D-, MKTG3501. Communication Studies - CPS (CMN) < Northeastern University Communication Studies - CPS (CMN) CMN 1100. Gaining Customer Insight. The DRS was developed by the Northeastern University Library as a tool for University faculty and staff to protect the valuable information and data that has been created as part of the University's research . Argumentation Theory. Northeastern University is a private institution that was founded in 1898. Please fill out the form below with your web request(s). Designed to prepare communication professionals who appreciate the need for responsible advocacy when responding to crises. Offers independent work under the direction of members of the department on a chosen topic. Offers students an opportunity to study and increase their level of proficiency in group interaction and to develop skills in working with and in a variety of small groups. Co- op/ Experiential Education in Social Sciences and Humanities (EESH) Commerce and Economic Development - CPS (CED) Communication Studies (COMM) Communication Studies - CPS (CMN) Communication Studies - CPS Specialty (CMMN) Computer Engineering Technology - CPS (CET) Computer Science (CS) Computer Systems Engineering (CSYE) JOB SUMMARY: The Assistant Director of Communications provides guidance and support for internal and external communications, aligning the communications strategy with the university's vision. COMM2100. Attribute(s): NUpath Difference/Diversity, NUpath Writing Intensive, COMM3306. International Communication Abroad. Examines the key drivers and building blocks of digital business transformations underlying the best marketing practices of the platform economy. Home | Northeastern Illinois University Examples may include augmented reality, virtual reality, mixed reality, internet of things, real-time interactivity, geolocation tools, wearables, dynamic content personalization, automation, social media, chatbots, voice assistants, and artificial intelligence. COMM4970. (4 Hours). Graduate Research Practicum in Marketing. Class Schedule: Monday-Friday. Homepage - Northeastern University External Affairs We advance the strategic interests of the university by promoting its ideas, people, and unique strengths. Communication Studies < Northeastern University MKTG4510. (3 Hours). Focuses on the entire sales effort. (3 Hours). Cases highlight the research process, mobile qualitative methods, and practical decision-making skills. Uses social and digital media to examine questions about contemporary topics and the histories that contribute to them. COMM4901. We live in a modern "risk society"preoccupied with assessing, debating, preventing, and managing potential hazards to our health and safety. (4 Hours), COMM6608. ; Demolition of interior partitions throughout creating open floor plan with reception area, large collaborative work and meeting spaces and private offices and conference rooms. Introduction to Communication Studies. We are a creative, multicultural community, and we understand that each individual builds a very personal path to success. (3 Hours). Faculty & Staff Directory - Northeastern University College of Engineering Offers students an opportunity to better understand freedom and limits to freedom, particularly in the realm of speech and expression. Incorporates the latest research in marketing, psychology, and other behavioral sciences to help students develop evidence-based strategies for predicting and influencing consumer behavior. Covers topics such as problem definition, research design, sampling, attitude measurement, survey design, data collection, and data analysis. (4 Hours). Presents a theoretical and practical examination of the ways in which communication is gendered in a variety of contexts.